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Privacy Policy

Guangzhou Binghong Privacy Policy

[Preface]
(hereinafter also referred to as "we", "us", "Binghong") has always been solemnly committed to protect the use of Binghong service users (hereinafter collectively referred to as the "user" or You") are committed to protecting the personal information and privacy of users of the Bing Hong Services (collectively, "Users" or "You"). We will collect and use personal information about you when you use the Bingham Services. We would like to explain to you through the "Privacy Policy" (hereinafter referred to as the "Policy") the handling rules and other related matters when we collect and use your personal information, in order to better protect your rights and interests.

To the extent permitted by applicable law, children under the age of thirteen (13) (or such other age threshold as may be required by local law) may not create any Icehome account for the Icehome Services ("Account"). If you are 13 years of age or older but are considered a minor in your country (e.g., under 18 years of age in some jurisdictions), you must have your parent or legal guardian read this Privacy Policy with you and you represent that you have your parent's or guardian's permission to create your Account.

If you are the parent or legal guardian of a minor in a particular country or jurisdiction, you are encouraged to review this Privacy Policy before allowing him or her to create an account or access the Services. You hereby acknowledge that you are responsible for your child's online behavior on the BingHong Platform and that you will abide by the terms of this Privacy Policy. We also remind you that you should continually monitor your child's use of the Bingham Services to ensure that he or she is only exposed to digital content that is appropriate for his or her age.

This Privacy Policy details why we collect, store and use your personal data and how we process it, as well as the choices and control you have over the personal data you provide to us or that we collect as a result of using the Binghong Services. If you have any concerns about the content, please feel free to contact us through the channels provided in the "Contact" section at the end of this Privacy Policy.
In the event of a merger, acquisition, change of shareholding, business reorganization, bankruptcy and liquidation, or similar legal proceedings, your personal information may be transferred to a successor party with the handover of the business in order to ensure the continuity of the service. In this case, we will announce the details of the event in advance in a prominent manner, clearly disclose the information of the contractor, and require the contractor to continue to protect your personal information in strict accordance with this Privacy Policy. In the event that the contractor needs to process data beyond the scope authorized by this policy, it must proactively provide you with a detailed description of the type of personal data to be processed, and obtain the express consent of you and/or your legal guardian (if applicable) in accordance with the law before doing so.
Based on the iteration of service optimization or dynamic adjustment of compliance obligations, we may revise and improve the terms and conditions of the Privacy Policy in due course. Please check the latest version regularly and confirm that you understand and agree to the handling of your personal data in accordance with the latest version of the Privacy Policy in the course of your continued use of the Binghong Services. If you have any questions about any of the updated terms and conditions, please contact us through the "Contact Us" and we will be happy to answer your questions.

This Privacy Policy informs you of the following
1. What data we collect and process
2. Why we collect and process your personal data
3. Advertising and your choices
4. Cookies and similar technologies
5. Who has access to your personal data
6. How we store and protect your personal information
7. How to exercise your rights and choices relating to personal information
8. Protect your data
9. Age limits and child protection
10. Contact information

I. What data we collect and process

(1) Data we collect (directly from users or through third parties)

i. Account Registration Information.
When you create an account, we may collect your username, email address, cell phone number, password, verification code, and OpenID/Union lD to help you create and manage your account for the purposes of your use of our Services, to provide the Login Service, and for the other purposes set forth in Section 2 of this Privacy Policy.

ii. birthdays.
Where applicable, you may be required to provide us with your birthday when applying for a birthday gift or other benefit provided by our Services. You may choose to provide us with your birthday in your user profile.

iii.Affiliated social media account information (third party).
If you choose to log in to our Services through your social media account, we may receive your social media account information (including your username or nickname) from a third party social media provider. Such information from third party social media providers will be added to your account information.

iv.Profile Information.
You have the option to create your profile (if any) on our Services by setting a nickname, creating a personal signature, uploading an avatar and other information depending on the settings of our Services.

v. Data.
We process information about your account status, progress and usage statistics in order to provide you with feedback and information and for other purposes as set forth in Section 2 of this Privacy Policy.
vi.Chat data.
If you use the chat features of our Services (e.g. in-app chat), we may process records of communications and we will apply encryption to protect your data.

vii. malicious content information.
Nicknames, signatures, chat data (in text form only); in order to ensure a harmonious and healthy online environment within the Application, we collect the above information in order to avoid words that may offend or disturb others (violating the Terms of Service, e.g., pornography) through your signature, nickname, or chat data on our Service.

viii.User service information.
When you seek our technical and/or customer service support and/or exercise any of your legal rights as a data subject, we may collect information that you provide when communicating with our support team.
ix. survey information.
If you participate in our surveys, we will collect your survey responses.

x. Event participation information.
If you agree to participate in any of the activities we organize (e.g., sweepstakes), we may collect information about your participation, including your name UID, email address, cell phone number, nickname, country/region. If you win any prizes, you may also be required to provide us with your mailing address so that we can ship the prizes to you. Your event participation information may be added to your account.

xi. internet protocol (IP) addresses and other device information.

xii. advertising messages.
Ad ID (including Google Ads ID, IDFA), Device ID (including IDFV, OAID, Android ID), and other selected device information, we store the Ad ID and/or Device ID for that advertisement, as well as other device information, along with your profile in order to provide advertisements that may be relevant to your interests and to track the success of our advertising and marketing programs . In addition, we may use your de-identified email address to track the success of our advertising and marketing programs after taking appropriate technical security measures (such as encryption and hashing) to de-identify your email address, including email addresses collected from third-party social media providers when you sign in through your social media account.

xiii.Payment Data. If you choose to make a purchase using your Account, we may need to collect your payment data and purchase history in order to maintain your transaction history and process your purchases and related activities, which may include your name, bank/debit/credit card number, card expiration date, billing address (country. City, ZIP Code, Address), CVV, data about the date of the transaction, transaction order number, currency, fees, payment channel and products purchased.xiv. PayPal Account. We will store your PayPal account information and display it as an optional payment method that you can use for subsequent payments.

xiv. Other information subject to special notice. For some of the websites, applications or services we offer, we may collect information other than that described above. We will create a separate privacy statement to inform you about how we process your personal data when you use a particular service. For personal data processed for such separate services, such separate privacy notices will prevail.

In order to better provide you with a complete application experience, with your prior consent or where we have other legal grounds permitted by applicable law, we may combine and update the personal data we collect with data from third party contractors to update your profile (e.g., information about your associated third party accounts), to conduct market analysis, and/or in the other ways set forth in Section 2 of this Privacy Policy. Modalities. When you use or interact with third-party services that may be available on our Services, such as third-party social media widgets, sharing buttons and/or login mechanisms, this Privacy Policy does not extend to such features, which shall be governed by the respective third-party privacy policies.

(2) Data we collect automatically
In order to ensure the safe and stable operation of the BingHong Services, to create a fair and equitable environment for the use of the BingHong Services, to effectively prevent cheating, to continually improve the functionality and quality of the BingHong Services, and to achieve the other relevant purposes set forth in Article 2 of this Privacy Policy, we may automatically collect relevant data through the use of mechanisms such as cookies, browser network storage, and application data caching.
The data we automatically collect covers a number of categories, as described below:
- Device-related data: including Advertisement ID and/or Device ID, Device Name, Device Type/Model, MAC Address, IMEI Data, CPU Data, Graphics Card Model, OS Version and Language, Time Zone, Screen DP1, Device Resolution, Device Mode/Status, Memory Data, and more.
- IP Address: Used to identify your device's location on the network, among other information.
- Data related to bugs, errors, crashes, and diagnostics: Includes registration/login times, application versions, UIDs, stack traces, crash reports, abnormal process data, and more. This data helps us to find and solve the problems in the service in time and guarantee the normal operation of the service.
- Other security-related data: e.g., names of installed APPs, system startup time, application installation and update time, request and referral URLs, details of system activity, related plug-in and runtime data, network status and information, data related to external plug-in programs, etc. Such data is critical to maintaining the security of the service.
In addition, we automatically collect data about your interactions with our Services, such as the pages and other content you view, any content you post, and the date and time of your visit.
In certain circumstances, we may collect personal data other than the categories described in this document based on your consent or other legal basis. Where this occurs, we will provide you with more information about any changes in collection or processing practices, or for purposes that differ from or are not specified in the details in this Privacy Policy.

II. The reasons why we collect and process your personal information

In order to be able to provide you with continued quality Bing Hong services, we collect and process your personal information for one or more of the following purposes:
I. Service access management
(1) Allow you to smoothly access the Binghong Services and restrict your access to some of the Services based on specific rules when necessary to ensure the compliant use and stable operation of the Services.

II. Performance of contractual obligations
(2) Provide you with all kinds of services you need, and at the same time strictly fulfill our contractual obligations based on our agreement with you to protect your legitimate rights and interests.

### III. Service optimization and security
(3) In-depth analysis and efficient management of our services, covering a wide range of areas such as system administration, user services, security protection, fraud detection, verification of the authenticity of account owners' identities, data archiving and/or data backup. Through these initiatives, we continuously improve the stability and security of our services.

IV. Service improvement and personalization
(4) Correct errors or mistakes in the service process in a timely manner and continuously improve the quality of our services. At the same time, we fully respond to the needs and preferences of our customers and provide you with attentive services such as language and location customization, personalized support and instructions, and other personalized responses.

V. Product and service innovation
(5) Based on the analysis of service data and insights into user needs, we develop brand new services or products, and are committed to improving user experience and bringing you more new possibilities and values.

VI. Payment-related processing
(6) Verification and confirmation of payment information to ensure that transactions are conducted safely, accurately and in compliance with the law, and to protect your payment rights and interests.

VII. Advertising and marketing evaluation
(7) To place advertisements to you that may be closely related to your interests, and to track the effectiveness of the implementation of our advertising and marketing plans by professional means in order to continuously optimize our advertising strategies and improve our marketing efficiency.

VIII. User communication and violation handling
(8) Maintain good communication with users, including but not limited to sending SMS and/or push notifications, etc., to convey important information to you in a timely manner. At the same time, take action against behavior that violates the rules of the platform and maintain the good order of the platform.

IX. Personalized experience building
(9) Personalize the service experience for you based on your usage habits and preferences and other information to make the service more relevant to your needs.

X. Communication and provision of information
(10) Timely inform you of the latest product announcements, to provide you with other types of information closely related to our services, so that you always grasp the dynamics of the service.

XI. Software management and service announcements
(11) Responsible for the verification, upgrading and daily management of the software, and at the same time, notify you of special events in a timely manner to ensure that the software you use always maintains a good state of operation.

XII. Invitation to participate
(12) Invite you to participate in various surveys or activities organized by us to further improve our services by collecting your feedback and suggestions.

XIII. Compliance with laws and regulations and response to requests
(13) Strictly fulfill our obligations under applicable laws and regulations and respond positively to reasonable requests from governmental authorities to ensure the lawful and compliant operation of the Services.

XIV. Handling of legitimate claims
(14) To use the personal information collected to establish, exercise or defend our legal claims at the legal level and to protect the legitimate interests of the Platform and the parties involved in the Services.

XV. Data analysis and experience enhancement
(15) Perform in-depth analysis, profiling, segmentation, consolidation and/or updating operations on all data collected (whether presented in aggregated or personalized form). Through these analytical efforts, the quality of service and user experience is continuously improved.
XVI. Security and compliance guarantees
(16) Make every effort to protect the integrity, information security and financial security of our services and users, and strictly comply with relevant legal obligations. At the same time, it is mandatory for all parties to comply with the Terms of Service or other restrictions set on your use of our services, and to jointly maintain a safe and healthy service environment.

XVII. User behavior tracking and service optimization
(17) Tracking the flow of your operations on our websites and applications as a means of verifying that your use is not robotic, and optimizing the service based on this to improve the accuracy and efficiency of the service.

xviii. other specified purposes of notification
(18) For any other express purpose for which we have provided you with specific notice at the time of collection.
In order to achieve these objectives, our affiliated companies may be entrusted with the processing of your information. It is a prerequisite that such affiliates strictly adhere to the terms of this Privacy Policy. Affiliates, as referred to in this Privacy Policy, are entities that directly or indirectly control us, are controlled by us, or are under common control with us.


III. Advertising and your choices

In order to provide you with a personalized advertising experience that is more accurate and tailored to your interests, you expressly acknowledge and agree that we may collect and process relevant data for the following purposes:
I. Advertisement placement and optimization
(1) Based on your browsing behavior, interests and preferences and other multi-dimensional data, we carry out accurate placement of advertisements, target audience positioning and continuous optimization of advertising effects. Through in-depth analysis of data, we are committed to presenting you with more relevant and attractive advertising content, increasing the click rate and conversion rate of advertisements, and at the same time saving you unnecessary time and cost.

II. Improvements in marketing activities
(2) Comprehensive evaluation and optimization of advertisements and other kinds of marketing and promotional activities using the collected data. By analyzing the participation rate, feedback effect and other indicators of the campaigns, we are able to continuously adjust the campaign strategies, launch marketing campaigns that better meet your needs and market trends, and provide you with more valuable discount information and exclusive benefits.

III. Advertising information management and opt-out mechanisms
We or our authorized contractors may deliver advertising, marketing or promotional information to you based on the data collected. If you no longer wish to receive such information, you have the right to request that we or our contractors remove your relevant data from the contact list.
You can opt out of receiving advertising, marketing or promotional information by following the instructions provided. For example, you can follow the unsubscribe instructions in the email if the message was sent by email, or tell the person you are communicating with that you no longer wish to receive the content if you received it through an online communication channel, and we also provide other convenient ways to contact us with your feedback needs.
In particular, you can easily opt out of out-of-app push notifications on mobile apps by checking your device settings and turning off the "Allow Notifications" feature (available on iOS/Android). This way, you can effectively avoid unwanted interruptions while still enjoying the core functionality of the IceHome service.

IV. Cookies and similar technologies

11. Cookies and similar technologies
We or our third-party partners may obtain and use information about you through cookies or similar technologies and store this information as log information.
What are Cookies
A cookie is a small amount of data that is sent from a web server to your browser and stored on your computer's hard drive. We use cookies for the benefit of our users. For example, in order to make the login process to the Bingham Virtual Community easier and more efficient, you may choose to store your username in a cookie. This makes it easier and faster for you to log in the next time you log in to Binghong's services. In addition, cookies help us determine which pages and content you connect to, how long you spend on specific Bingham services, and which Bingham services you have selected. We and our third-party partners may collect and use your browser and operational information through cookies or similar technologies, and store this information and provide it to advertisers and other partners, but the above information will not be linked to your identity.
What we use our own cookies or similar technologies for
We use our own cookies or similar technologies for the following purposes:
12. Identification: Cookies or similar technologies help us to recognize you as a registered user of ours or to store information you provide to us about your preferences or other relevant information. This allows us to quickly and accurately identify you when you return and provide you with a more personalized service experience.
13. Service Usage Analysis: We may utilize cookies or similar technologies to understand the specific activities of your use of Binghong's services and which services are most popular among users. Through the analysis of these data, we can better understand the needs of users, optimize the content and functions of the service, and improve the overall quality of the service.
14. Evaluation of Advertising Effectiveness: Cookies or similar technologies help us evaluate the effectiveness of advertising based on your visit information. By analyzing data such as the number of times an advertisement is displayed and the click rate, we are able to understand the spreading effect and influence of the advertisement, so as to optimize the advertisement placement strategy and improve the accuracy and effectiveness of the advertisement.

There may be COOKIES or similar technologies placed by advertisers and other partners on Bing Hong. These COOKIES and or similar technologies may collect non-personally identifiable information about you, and the collection and use of such information by these third-party COOKIES or similar technologies is not governed by this Policy, but rather by their own information protection statements, and we are not responsible for third-party COOKIES or similar technologies.


V. Who has access to your personal data

Our strict regulation of third-party information sharing
Protecting the security of your personal information is always a top priority for us. We will only provide your personal information to carefully select third parties for lawful, legitimate, necessary, specific and defined purposes. When selecting partners, we sign legally binding non-disclosure agreements with them that explicitly require them to handle the information they receive in strict accordance with our instructions, this Privacy Policy, and other relevant confidentiality and security measures.

I. Third-party cooperation to achieve service goals
In order to achieve the service objectives stated in this policy, we may access SDKs or other similar applications provided by third-party service providers (these programs may be presented in the form of embedded code, plug-ins, H5, etc.), and cooperate with third parties with the aim of providing you with better, more efficient, and more convenient customer service and user experience. The following are the specific circumstances under which we entrust the processing or sharing of personal information in different business scenarios:
(i) Advertising-related services
(1) Used for advertising display and monitoring and statistics of advertising data. By collecting and analyzing data such as the number of times ads are displayed and the click rate, we are able to accurately understand the effect of ads, push ad content that better meets your interests and needs, and at the same time optimize the ad placement strategy to improve the efficiency of the use of advertising resources.
(ii) Message push function
(2) Used to implement the push message function, including cell phone vendor push, specific event reminders, and content push. These push messages help you stay up to date with important notifications, event reminders, and personalized content recommendations, ensuring that you don't miss out on any critical information.
(iii) Payment-related services
(3) Used to process payment-related affairs, including order payment, transaction behavior verification, revenue settlement and summary statistics of payment information. Through a safe and reliable payment processing process, we guarantee the safety of your transactions and ensure that every transaction is completed accurately and without error.
(iv) Collection of equipment location rights and related information
(4) With your explicit consent, we may use it to gain access to the location of the device, collect device information and log information. This information helps us to provide you with location-based personalized services, such as recommendations of nearby merchants, event notifications, etc., and also helps us to optimize the performance of our services and resolve problems that may arise.
(v) Third-party authorization services
(5) Used to support third-party authorized services, such as the third-party account login function approved by Binghong. In this way, you can register and log in our services more conveniently and quickly, without having to repeatedly fill in cumbersome registration information, to enhance your experience.
(vi) Product function module support
(6) Used to support the normal operation of product function modules, including online live broadcast, video playback, voice recognition, AR interaction, intelligent customer service, pop-up playback and content storage. The stable operation of these functional modules can not be separated from the support of third-party technology, and we are committed to providing you with a rich and diverse service experience.
(vii) Optimization of product performance and service quality
(7) Used to optimize product performance and service quality, specifically including improving hardware network capacity, reducing server costs, implementing functional hot fixes, conducting security analysis, optimizing application services, and improving user experience. Through continuous optimization of product performance, we are able to ensure the stability and smoothness of our services and bring you a better experience.
(viii) Account security and product hardening services
(8) Services related to account security and product reinforcement, covering network monitoring, domain name resolution, anti-hijacking, anti-spam and anti-cheating, and encryption and decryption services. These security measures can effectively protect your personal information and account security, prevent malicious attacks and data leakage risks.
(ix) Logistics services
(9) It is used to provide logistics services, including packing and warehousing of physical goods, transportation tracking and express delivery. By grasping real-time logistics information, you can keep abreast of the progress of commodity distribution and ensure that the commodities can be delivered to you safely and on time.

II. Information Collection Instructions for Third-Party SDKs or Applications
Some of the third party SDKs or similar applications that we access may collect your personal information. When you use such services provided by a third party in our services, you consent to the collection and processing of your information directly by that third party. In this process, we will fully assess the legality, legitimacy and necessity of the collection of personal information, and require the third party to take strict information protection measures and strictly comply with relevant laws, regulations and regulatory requirements to ensure that your personal information is properly protected.

III. Principles for the retention and use of information
In order to provide you with a better service experience, we may request you to provide us with certain personally identifiable information based on actual business needs when using our services. We solemnly promise that the requested information will be strictly retained by us and used in strict accordance with the provisions of this Privacy Policy, and that we will not disclose or misuse your personal information without authorization.

The application uses third-party services that may collect information used to identify you.

Below are links to the privacy policies of the third-party service providers used by the app:

- Google Play Services

- Google Analytics for Firebase

- Firebase Crashlytics


The above third party services are operated by the relevant third parties. Your use of such third party services (including any information you provide to such third parties) is subject to the third party's own terms of service and rules relating to the protection of personal information (not this Policy), which you need to read carefully. This Policy applies only to the personal information we collect and does not apply to any services provided by any third parties or to the rules governing the use of information by third parties. If you find these third-party services to be risky, we recommend that you terminate the relevant operation to protect your legitimate rights and interests and contact us promptly.

VI. How we store and protect your personal information

(1) Storage of Personal Information
Except as otherwise required by law, regulation or supervisory authority, we will only store your personal information for as long as is necessary for the purposes described in this policy and for the shortest period of time.

If we terminate our services or operations, we will promptly stop the activities of continuing to collect your personal information, and at the same time will comply with the requirements of the relevant laws and regulations to notify you in advance, and after the termination of the service or operation of the deletion of your personal information or anonymization of the processing, but unless otherwise provided by laws and regulations or regulatory authorities.

If you apply to cancel your account, voluntarily delete your personal information, or after the necessary period of time has elapsed, we will delete or anonymize your personal information, except where a retention period is stipulated by laws and regulations.

The personal information we collect in the People's Republic of China is stored in China, and if we need to transfer it across borders, we will separately request to obtain your authorized consent and ensure that it is executed in accordance with national laws and regulations and the provisions of relevant regulatory authorities in order to provide adequate protection for your personal information.

(2) Protection of Personal Information

We take information security very seriously and have established a dedicated security team and take all reasonably practicable steps to protect your personal information:
15. Technical measures for data security

We will adopt security measures that comply with industry standards, including the establishment of reasonable institutional norms, security technology to prevent unauthorized access, use, modification of your personal information, to avoid data damage or loss.

Our service adopts de-identification and various encryption technologies, and we will utilize the above technologies to encrypt and store your personal information and segregate it through isolation technologies to protect your personal information.

When personal information is used, including the display of information and the calculation of information correlation, we use a variety of data desensitization techniques to enhance the security of the information in use.

We will also protect personal information by employing strict data access control and multiple authentication techniques to avoid unauthorized use of data.

16. Other security measures we take to protect personal information

We have an industry-advanced data security management system that focuses on data and revolves around the data life cycle, and we enhance the security of the entire system in multiple dimensions from organizational construction, system design, personnel management, and product technology. We manage and regulate the storage and use of personal information by establishing a data classification and grading system, data security management standards, and data security development standards.

We provide full security control of data through information accessor confidentiality agreements, monitoring and auditing mechanisms.

We also organize security and privacy training courses to enhance employees' security awareness and knowledge of personal information protection policies and related regulations.

We only allow Binghong employees and partners who have a need to know this information to access your personal information, and for this reason, we have set up strict access control and monitoring mechanism. We also require all personnel who may have access to your personal information to fulfill the corresponding confidentiality obligations. If you fail to fulfill these obligations, you may be held legally responsible or suspended and Binghong cooperation relationship.

The Internet environment is not 100% secure and we will endeavor to ensure or warrant the security of the personal information you send us. If our physical, technical, or administrative protection facilities are damaged, resulting in the leakage, alteration, or loss of personal information, leading to damage to your legitimate rights and interests, we will notify you at the earliest opportunity in accordance with the provisions of the law, and assume the corresponding legal responsibility.

(3) Security incident handling
In order to deal with the risks associated with the leakage, tampering and loss of personal information, we have developed a number of systems to clarify the criteria for categorizing and grading security events and security breaches, as well as the corresponding handling processes. We have also established an emergency response team for security incidents, which activates security plans for different security incidents, stops damage, analyzes, locates, formulates remedial measures, and joins with relevant departments for traceability and combating in accordance with the requirements of the Security Incident Handling Code. We also organize internal training and emergency drills on a regular basis to enable our relevant staff to master the appropriate emergency response strategies and procedures.

When an information security incident may occur or unfortunately occurs, we will take immediate remedial measures in accordance with the requirements of laws and regulations and inform you in a timely manner of: the basic situation of the security incident and its possible impacts, the disposal measures we have taken or will take, the suggestions you can independently take to prevent and minimize the risks, and the remedial measures to be taken against you. At the same time, we will promptly inform you of the situation related to the incident by email, letter, phone call or push notification, and when it is difficult to inform the information subject one by one, we will take reasonable and effective ways to publish announcements. At the same time, we will also take the initiative to report the disposition of information security incidents in accordance with the requirements of the regulatory authorities.

(4) Safety tips
Please understand that due to technological limitations and risk prevention, we cannot always guarantee that information is 100% secure, even if we have maximized security measures. You should be aware that the systems and communication networks you use to access the BingHong Services may be subject to problems due to circumstances beyond our control.

Please make sure you keep your account number, password and other identity elements. When you use the BingHong service, we will identify you by your account number, password and other identity elements. Once you disclose the foregoing information, you may suffer losses and it may be unfavorable to you. If you find that the account number, password and/or other identity elements may be or have been disclosed, please contact us immediately so that we can take timely measures to avoid or minimize the relevant losses.



VII. How to exercise your rights and choices relating to your personal information

In accordance with applicable laws and regulations, as a user of our services, you may have the following data protection rights, as well as the right to withdraw your consent. You also have the right to inform the local authorities
Complaints. To exercise any of the applicable rights set out below or to exercise any other legal data subject rights to which you may be entitled under applicable laws and regulations, you may contact us using the contact details set out under "Contact" below.
In order to protect the security of your account and personal data, we may ask you to provide certain additional information before responding to your request. In some cases, as permitted by applicable laws and regulations, we may refuse to comply with your request. We may also charge a reasonable fee for complying with your request in accordance with applicable law, for example, if your request is significantly repetitive or excessive.
(1) Right to be informed of personal data collected or disclosed
You have the right to access the personal data we hold about you, namely
(i) information as to whether your personal data has been collected or disclosed.
(ii) the categories of personal data that have been collected or disclosed.
(iii) the categories of sources from which your personal data are collected.
(iv) the business or commercial purpose (if any) for which your personal data were collected or disclosed.
And you have the right to request a copy of the personal data we are processing, provided that you submit a verifiable request to us using the contact information in the "Contact" section below. You may also exercise your right to access certain personal data (where applicable) through the privacy settings provided on the Services (e.g. profile page or privacy dashboard).
(2) Right to rectification
If we process your personal data, we will endeavor to ensure that your personal data is accurate and up-to-date by implementing appropriate measures for the purposes for which it was collected. If your personal data is inaccurate or incomplete, you have the right to request the correction of inaccurate personal data in accordance with applicable laws and regulations, and you may correct the information (if any) in the privacy settings of the Services.
(3) Right to request deletion of personal information
If the reasons described in Section 2 of this Privacy Policy no longer exist, or if there is another legitimate basis for deletion of your personal information, you have the right to request the deletion of your personal information by submitting a verifiable request to the contact information in the "Contact" section below.
You acknowledge and agree that deletion of an account will prevent you from accessing Application-related services, including the account information, subscriptions and Application-related information associated with such account.
information and cannot access other services through the account.
(4) Deletion of information method (account cancellation method)
We provide you with a way to cancel your account. In compliance with the conditions of our Terms of Service and relevant national laws and regulations, you can find the way to cancel your account in the Settings, follow the guidelines for account cancellation, and submit an application for account cancellation in accordance with the corresponding requirements. You can also choose to contact us through the feedback channels listed in the "Contact" section of this policy, and we will provide you with answers as soon as possible.
After the cancellation of your account, we will stop providing you with all or part of Binghong services, and based on your request, delete your personal information or do anonymization, except as otherwise provided by laws and regulations. Once the relevant information is deleted or the account is canceled, it will not be able to recover. Please be careful.
(5) Right to complain You have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please contact your local data protection authority where applicable.
(6) Right to withdraw consent
If we have collected and processed your personal data with your consent, you may withdraw your consent in accordance with applicable law. Withdrawing your consent will not affect the lawfulness of any processing we carried out prior to your withdrawal, nor will it affect the processing of your personal data in reliance on a lawful basis for processing other than consent. In many cases, we need to use your personal data in order to provide you with the services you require. If you do not provide us with the personal data we need, or if you withdraw your consent for us to use and/or disclose your personal data for these purposes, we may not be able to continue to serve you or provide you with the services you need.

VIII. Protecting your data
When you use our services, we have endeavored to take reasonable measures to prevent unauthorized access to or improper use of your personal data, such as organizational control, technical
Protection and other protective measures.
Unfortunately, the transmission of information via the Internet is not completely secure. While we strive to protect your personal data, we also draw your attention to hacking, cyber attacks and other risks on the Internet.
Therefore, we strongly recommend that you take all possible precautions to protect your personal data when using our services, including, but not limited to, changing your password from time to time, using a combination of letters and numbers when creating your password, using a secure browser and/or taking other possible security measures. Please note that advertisers or websites that have links to our website may collect your personal data. This Privacy Policy does not apply to the services of such third parties and has no control over the activities of these other advertisers or websites. We strongly recommend that you read the privacy policies of such third party websites to which you may be directed before providing any personal data.

IX. Age limits and child protection

User Age Statement and Child Protection Policy
You hereby expressly state that you are not a child under the age of 13. Under applicable law, children under the age of 13 (or other age thresholds established by local law) are not permitted to create any accounts for the Icehome Services on a global basis. If you are 13 years of age or older but are still considered a minor in your country (e.g., under 18 years of age in some jurisdictions), you must ensure that your parent or legal guardian has read this Privacy Policy carefully with you and that you hereby represent that you have your parent's or guardian's express permission to create and use an Icehome Account.
If you are a parent or legal guardian of a minor in your country, we respectfully remind you to read this Privacy Policy carefully before allowing your child to create his or her own account or use the Bingham Services. You hereby agree that you will strictly abide by the provisions of this Privacy Policy and that you will be fully responsible for all of your child's activities on the BingHong Platform. At the same time, you undertake to fulfill your responsibility to monitor your child's use of the BingHong Services and to ensure that your child only views and engages in age-appropriate content.
Notwithstanding the above, we are aware that we have even greater responsibilities and obligations with respect to the collection and processing of children's personal data. Therefore, we strongly urge all parents and guardians to teach and instruct their children not to disclose or divulge any personal data in the course of using our services without the prior express permission of the parent or guardian.
If we discover or learn that we have collected personal data from or about a child under the age of 13, we will immediately take the necessary steps to delete the data within the shortest possible time in order to maximize the protection of the child's privacy and rights. In addition, if you believe that we may hold any data from or about children, please contact us via the means provided in the "Contact" section below and we will take your feedback and request seriously and deal with it appropriately.

X. Contact information

If you have any requests, concerns or questions about us, this Privacy Policy or how we process your personal data, or if you would like to make any complaints or would like to exercise your data subject rights, please contact us as soon as possible by sending an email to our company at binghonggames@gmail.com.

Questions about this document? Contact 广州冰鸿网络科技有限公司.

广州冰鸿网络科技有限公司

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COPYRIGHT @2022 ALL RIGHTS RESERVED

Contactpostmaster@520yinghun.com020-38894575

广州市天河区天河路490号3804室

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